Conference:
Harnessing Events & Festivals for Tourism

26 November 2009
12pm-5pm

Rose Bowl, Civic Quarter
Leeds Metropolitan University, LS1 3HE

 

Conference details

   

The UK Centre for Events Management (UKCEM) is pleased to announce a half-day event for anyone working in the tourism sector, focusing on best practice models for harnessing festivals & events for tourism.

The day will bring together senior policy figures with experience of developing, attracting and staging events to strengthen tourism.

The conference will discuss how to bid for events and how to utilise existing events for tourism. It will also look at case studies and learn lessons from other regions and organisations.

Managing Regional Tourism: A case study of Yorkshire

Keynote Speakers

   

Gary Verity
Chief Executive, Welcome to Yorkshire

Stella Hall
Creative Director of NewcastleGateshead Initiative and director of culture10

Andrew Stokes
Chief Executive of Marketing Manchester

Adrian Christy
Chief Executive, BADMINTON England

Professor Rhodri Thomas
ITT Chair of Tourism and Events Policy in UKCEM

Leila Jancovich
Senior Lecturer in UKCEM and Coordinator of the Yorkshire Festivals Network.

Keith Blundell
Head of Tourism for Liverpool City Council.

The conference fee is £75 (£60 early bird discount if booked by 19 October 2009).

Delegate fee includes free copy of Managing Regional Tourism: A Case Study of Yorkshire, England (Ed. Rhodri Thomas) RRP £29.

Research

UKCEM

Faculty

Leedsmet

Contact us

To book, please email Lisa Holt or telephone 0113 812 5484.

For more information about UKCEM research and events click here.
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